Strives runs reactivation, personalised offers and follow-ups from your ERP history, under your commercial rules. Your team approves every message.
The same five steps, for every under-served account, with your account manager deciding before anything leaves the building.
Each account is scored from your own order history: what they bought, when they stopped, what they are likely to need now. Public information about the business fills in the rest.
Products are chosen against your catalogue and the account's mix, under your rules: allowed brands, price caps, minimum order, discount policy. Prices, discounts, VAT and totals are calculated, never written by a language model.
Written in the customer's language and your tone, with the objective set per stage. A quality check stops anything off-policy before an account manager sees it.
The draft and the offer arrive on a board. Your account manager edits, approves or rejects in one click. Nothing is sent without that recorded approval.
Silence triggers the next step on a schedule you set. Replies are routed to your account manager with a drafted answer. Opt-outs are honoured before anyone reads them.
Opens the board. Reads the card: the account, why it was picked, the offer and the draft. Edits if needed. Approves or rejects in one click. Every rejection teaches the system what you would never say. About fifteen minutes a day.
What lands on an account manager's desk, with a sample account and sample products. Prices are demonstration values.
| Item | Qty | Unit | Line |
|---|---|---|---|
| Composite restorative, A2, 4 g syringe | 6 | €38.40 | €230.40 |
| Bonding agent, 5 ml | 2 | €61.00 | €122.00 |
| Polishing discs, assorted, 80 pcs | 1 | €24.90 | €24.90 |
| Contract discount applied | −8% | −€30.18 | |
| VAT 25% | €86.78 | ||
| Total | €433.90 |
Every number here comes from the catalogue, the contract discount and the VAT rule. The system refuses to send if a price cannot be calculated.
Dear Dr. Horvat,
it has been a while since your last order with us, and your composite stock is probably due. We have put together a small order at your contract price, with the bonding agent and discs you usually pair with it. Shall we send it this week?
Kind regards, Ivana, account manager
Waiting for a named approver
Preview only. In the product this click is recorded with the approver's name; without it the message cannot be sent.
In the first week we set up, with you, the rules every message obeys: allowed and blocked brands, price caps, minimum order, discount policy, business hours, the objective for each stage of a conversation, and the phrases your company never uses. You can change any of them on any day, and the change applies to the next draft.
Allow and block lists, price caps, minimum order, discount governance, opt-out handling
Cold, nurturing, engaged, proposing, won: each with its own objective, cadence and exit criteria
Your voice, in Croatian, German or English, with glossary terms that are never paraphrased
Questions an account must answer before it advances, so no one is pitched before they are ready
Four steps. A decision on your own numbers in about fourteen weeks.
You send an anonymised ERP export: accounts, last order date, revenue. We return one page: how many accounts are silent, what they used to buy, what that is worth, and which segment to start with.
One of your real accounts, anonymised, worked live: enriched, scored, offered under sample rules, drafted in your language, on the approval board.
Your rules configured with you in the first week; drafts on the board from the second. Your account managers approve, a control segment is set aside, and you get a weekly readout.
Activated accounts, revenue and reply rates for the pilot segment against the control segment. If it worked, we continue. If not, you keep the report and owe nothing more.
Send an anonymised ERP export and get a one-page diagnostic in five working days: how many accounts are silent, what that is worth, and where a pilot would start.
